Michelle (0373843)

24.09.25 - 15.10.25 (Week 5 - Week 9)  Michelle (0373843) Application Design / Bachelor of Design (Honours) in Creative Media / Taylor's University Project 2: UI/UX Design Document TABLE OF CONTENTS 1. Lectures 2. Process Work 3. Feedbacks 4. Reflection Lectures Week 5 (22/10/25) Introduction to User Experience Research Positive user experience (understanding what user needs) > advertising. Conducting Research Try to approach directly - In person experience: first-hand stories , more accurate info, not just imagery Usability impacts everyone, every day - everybody have their own stories. Clarity > features Understanding behaviours, needs, attitudes - observation & feedback collection. Role of UX Design Understand user goals, needs, motivation to use Understand how user interact with the current system Understand user emotions in using Evaluate & improve UX Researchers Dut...

24.09.25 - 15.10.25 (Week 1 - Week 4)  Michelle (0373843) Application Design / Bachelor of Design (Honours) in Creative Media / Taylor's University Project 1: Mobile Application Proposal TABLE OF CONTENTS 1. Lectures 2. Process Work 3. Feedbacks 4. Reflection Lectures Week 1 Intro to Application Design Reasons people download apps: necessity, forced, some chosen (out of all the many that exists for the same purpose/function - review why?) We design app to connect business and users. Make everyone happy. Good app > good business > selling point for client User satisfaction : seamless user experience, boost engagement, retention, accessibility (to reach wider audience, but narrow the focus) Usability : effective yet effortless - fast and easy to accomplish goal. Mobile in Digital Era : mobile devises has been integrated into daily lives, for many activities. Unique Challenges Limited screen real estate  Diverse device capabilit...